Eric Schmidt Admits Google+ Is a Giant Advertising Database
New Facebook-style social networking is part of Google’s plan to “own your online ID”
Paul Joseph Watson
Tuesday, August 30, 2011
Google CEO Chairman Eric Schmidt has tacitly admitted that the company’s Facebook-style social networking platform, Google+, is little more than a sprawling advertising database for the benefit of big corporations to target end users.
During an interview with National Public Radio in Edinburgh over the weekend, Schmidt responded to a question about why Google+ had adopted real-name policies and in doing so eliminated anonymity for its users.
“He (Eric) replied by saying that G+ was built primarily as an identity service, so fundamentally it depends on people using their real names if they’re going to build future products that leverage that information,” NPR journalist Andy Carvin told Bloomberg Businessweek.
In other words, Google+ is a honey trap designed to sucker people into revealing as many details about their personal interests, consumer habits and spending patterns as possible, so that such information can be sold to large corporations who can then use targeted advertising to sell products.
“It begs the question of whom Google built this service for? You or them,” asks blogger Fred Wilson, noting how “this is an admission by the company that it wants to be an identity gatekeeper.”
Schmidt’s admission makes sense when you consider the fact that Google’s GMail service uses the content of supposedly private email communications to create context-specific ads that are displayed alongside email messages.
2011 Bilderberg attendee Schmidt has repeatedly made his disdain for privacy well known.
During a 2009 CNBC appearance, the Google honcho stated, “If you have something that you don’t want anyone to know, maybe you shouldn’t be doing it in the first place,” in response to concerns over Google’s lack of privacy protections for its search engine results.
The company has also been in hot water on numerous occasions for breaking privacy laws in Canada and Europe over its StreetView service.