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Starbucks Is Done With ‘Coffee’

YOUNGER Americans will have to take our word for it: there was a time, way back when Ronald Reagan was president, when your countrymen ordered coffee by simply asking for “coffee”. Ordering a “venti skinny chai latte” or a “grande chocolate cookie crumble frappuccino” would have earned, at best, a blank stare.

But that was before Howard Schultz took Starbucks from a single coffeehouse in downtown Seattle to a chain with more than [...]

Japan ‘diet glasses’ fool wearers into eating less

Goggles that trick the wearer into thinking the plain snack in their hand is a chocolate cookie, or make biscuits appear larger have been unveiled in Japan, offering hope to weak-willed dieters everywhere.

Researchers at the University of Tokyo have developed devices that use computer wizardry and augmented reality to fool the senses and make users feel more satisfied with smaller — or less appealing — treats.

On one device goggle-mounted cameras [...]

‘Breastfeeding advert wasn’t meant to go public’: Kraft says controversial Oreo promo was just to screen at forum (as it goes viral)

Oreo has claimed its controversial breastfeeding baby advert was ‘never meant to go public’.

Kraft Foods, the firm’s parent company, said the provocative picture of a child clenching a chocolate cookie while suckling on a woman’s breast was only supposed to be used once.

The nipple-exposing promo was made by its Cheil Worldwide agency, it added, which was merely going to use it for an advertising forum.

Response: Oreo has claimed this controversial [...]

America’s favourite chocolate revealed… just in time for Easter

It’s a holiday made for chocolate-lovers.

Americans spend an average of $2.1billion on Easter candy annually – 70 per cent of which is made from cacao.

Now a new survey has revealed what brands have satisfied sweet teeth most across the U.S. – with chocolate giants Mars Inc and the Hershey Company at the top of the list.

Chocolate overload: Kids across the U.S. will have baskets full of Easter treats today

24/7 Wall [...]

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