Salon
The apocalyptic story line was once reserved for truly apocalyptic events. Nuclear war. The return of Christ. Environmental or economic collapse. But it’s 2012, and the apocalypse has become the basis for everything from Super Bowl commercials to summer romantic comedies – and no media story is too small to have an apocalyptic moniker attached to it. (Remember Snowmageddon?) If you want to get the world’s attention, simply proclaim that the world will soon end [...]
